The Master Behind Your Ideal Saturday Night Locales
Written By: Blake Pinto
Photographed By: Travis McCoy Brian Toll
Brian Toll, Managing Partner at Bootsy Bellows, The Nice Guy, Delilah, Blind Dragon, and Shorebar
For Brian Toll, parties aren’t necessarily all fun and games. The co-founder of the h.wood entertainment group is busy seven days a week—networking, connecting and organizing some of the biggest events at the hottest venues in Hollywood and around the globe.
“I never even saw it as a job or as a career,” Toll says, recalling his days at USC when he would show up to clubs around Los Angeles bringing 15-20 guests.
Before long, club promoters would throw him a little cash here and there and Toll would make sure to bring in the club-crowd. “As I got older they would be like here’s a hundred bucks,” Toll recalled. He started doing one night a week just to make some extra cash. “It just sort of built some speed from there, and I sort of got lucky that the kids I grew up with went into all the right industries so I was just building a really good network, and it sort of became a job.”
Soon enough he was working multiple nights a week and making some good money too.
“I couldn’t find anything else I wanted to do,” Toll says.
Now, Toll owns many nightclubs in Los Angeles and elsewhere, including The Nice Guy and Bootsy Bellows—the ‘60s inspired joint with live music acts. He never meant to go down this path, but he’s been perfectly suited for it—you could say he didn’t choose the party life, but that the party life chose him.
The h.wood Group Portfolio
Blind Dragon
Bootsy Bellows
Delilah
The Nice Guy
The Peppermint Club
Shore Bar
Did You Know? Actor David Arquette is one of the masterminds behind the concept of Bootsy Bellows.
The h.wood Group
9229 Sunset Blvd, Ste 305
West Hollywood, CA 90069
310.859.1011
Photoshoot Location:
The Peppermint Club
8713 Beverly Blvd
West Hollywood, CA 90048
Brian Toll Spices Up Los Angeles
