This Advertising Agency Is the “ADvengers” of Coachella Valley
Jones Agency has grown up with the Coachella Valley and is celebrating their 60th year as the leading, original and uninterrupted marketing firm in the Inland Empire. Jones Agency Coachella Valley
Sitting behind her desk loaded with files, Kyle Radke spreads her hands wide and says, “This is a working office. I am not an executive watching what others do. I like being involved in every stage. These people don’t come here to be creative; they are creative. This is all I have ever wanted to do. I have loved the business of advertising since I was 10.”
“These people don’t come here to be creative; they are creative. This is all I have ever wanted to do. I have loved the business of advertising since I was 10.”—Kyle Radke Jones Agency Coachella Valley
When you enter the office, the first thing you notice is that every surface — except for the conference table and desks — is covered with awards. Hundreds of them. And that’s not counting the awards that have been retired to storage. Jones Agency is the most award-winning agency in the Coachella Valley. At last year’s American Advertising Federation competition, Jones Agency had 15 entries for consideration. They won 17 awards in those 15 entries, as one of their videos moved into higher and higher categories.
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Radke points out that seasoned professionals (not old people) at Jones Agency are great for their clients. Their tagline, “Experience the Difference,” is the cornerstone of who they are. This full-service agency offers strategic planning, creative, media production, digital, public relations, video, social media and more.
Jones Agency has grown up with the Coachella Valley and is celebrating their 60th year as the leading, original and uninterrupted marketing firm in the Inland Empire. They have grown with the marketplace, along with every business that has set roots in the Coachella Valley. They know where businesses are headed in the future because they have been there as part of their past.
Committed to their partnership with clients, Jones Agency will only take one client per category at any given time. “How can you trust someone who is marketing the competition?” Radke inquires. The agency decides on the best client in a category — whether it’s a casino, realtor, candy company or consignment store. If the client is not successful, the agency is not successful. “If we do it well, it is a win-win for both of us,” explains Radke.
Everything is about the emotions of the consumer. What is right for them? What products or services are right for them? How will a message that is created resonate with them?
Radke says the merit of a successful campaign is creative storytelling based on truth and performance.
“We work with our clients as partners, getting deep into their business through trust, collaboration and open dialogue,” says Radke. “I like to think of this agency as high-tech delivered through high-touch.”
Bouncing Back: As the pandemic winds down, business is ramping up! Make sure your business gets the attention it deserves by working with Jones Agency. They can help you create exciting new campaigns that inform, inspire and bring customers to you, either in person or online. Call for a consultation!
Bosswoman: “The best, worst or funniest compliment I have ever gotten was from my dad. He said, ‘You have accomplished so much in your career; just think what you could do if you were a man.’”
Creative Path: Radke says, “In college, I majored in art and minored in dance. My dad said to me, ‘Dear God, please take a typing class.’” Jones Agency Coachella Valley
Jones Agency
303 N Indian Canyon Dr
Palm Springs, CA 92262
760.325.1437
