Add a Little Sparkle to Your Life With a Trip to El Paseo Jewelers
This past November, El Paseo Jewelers celebrated its 25th anniversary, further solidifying itself as one of the most prestigious jewelry stores in Palm Desert. This long-running retailer offers everything from loose diamonds and gemstones to designer jewelry and custom designs. There’s so much to love about this local shop, but here are five of our favorites!
Family-Owned Since 1998
El Paseo Jewelers is a multi-generational family business that was started by five brothers from India. The owner, Raju Mehta, has been in the jewelry business for over 46 years, dating all the way back to his teenage years. He began by selling his jewelry in a retail store, which evolved into creating his own business in Los Angeles. He eventually opened El Paseo Jewelers in 1998 with a few of his siblings, and he’s since developed a reputation as a diamond expert.
Loose Diamonds and Custom Creations
Bringing your vision to life is what El Paseo Jewelers does best! The store specializes in creating one-of-a-kind custom pieces along with high carat-weight rings, necklaces, bracelets and more. Whether you’re looking for the perfect engagement ring or a unique piece that’ll turn heads, El Paseo Jewelers prides itself in both quality and customer service.
The Mehta family is dedicated to supporting the local community in a variety of ways. The store not only employs local artisans but also partners with a variety of charities and organizations, such as The Living Desert Zoo and Gardens, Palm Springs Air Museum, Eisenhower Medical Center, McCallum Theater, St. Jude Research Hospital, Desert Cancer Foundation and many more! El Paseo Jewelers is also partnering with Acrisure Arena and the Coachella Valley Firebirds, Palm Desert’s new hockey team, for a five-year sponsorship deal.
El Paseo Jewelers recently launched a new line of men’s custom jewelry, which includes bracelets, rings, necklace chains, cufflinks and more. The “Diamonds by the Yard” necklace features 14-carat white, yellow or rose gold interspersed with gorgeous sparkling diamonds—you choose how long to make the necklace!
Next-Level Customer Service
With customer care at the forefront, a trip to El Paseo Jewelers is always a seamless, pleasant experience. The shop even offers free cleaning and jewelry repairs! Complimentary repair services include everything from polishing and rhodium plating to resizing and watch battery replacement. So the next time you need help, just ask!